Is Your Company Acronym a Puzzle?

By Peter Levinson, LevinsonBlock LLC

Why spelling out your company acronym will help engage website users.

Do you love puzzles? I don’t. There’s tons of things I‘d rather spend my time doing. In fact, the world seems evenly divided between people who love puzzles, and people who can’t stand ‘em.

Your users: puzzle lovers or haters?

What kind of person visits your website, a puzzle lover or hater? It’s easy to find out.