Is Your Company Acronym a Puzzle?
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By Peter Levinson, LevinsonBlock LLC
Why spelling out your company acronym will help engage website users.
Do you love puzzles? I don’t. There’s tons of things I‘d rather spend my time doing. In fact, the world seems evenly divided between people who love puzzles, and people who can’t stand ‘em.
Your users: puzzle lovers or haters?
What kind of person visits your website, a puzzle lover or hater? It’s easy to find out.