Spark Roundtable – How Does Your Site Measure Up? Improve Your Design Firm Web Analytics

A design studio’s website needs to be in top form to be able to attract and retain visitors. Thankfully, analytics can allow us to improve the overall value of our websites so they generate more business leads. During this roundtable discussion we will reveal the statistics of design firm websites so you can determine what needs to be adjusted in your website marketing efforts. We ask all participants (you don’t need to be in NYC) to complete this short survey (takes less than 3 minutes to complete) PRIOR to the event. Those unable to attend can still participate and receive the data.

The goals of this Design Firm Web Analytics roundtable are:

• Comparative analysis of statistics collected from our survey.

• Reveal opportunities for improvement within your website.

• Discover techniques to increase inbound traffic.

• See trends in web analytics from your peers.

• Improve the overall value your website.

Moderated by Lou Leonardis, Creative Director at Enzo Creative, a graphic design studio based in Summit NJ. Recently, Lou has made a conscious effort to improve inbound marketing efforts for Enzo Creative.